Having a website means building a digital presence on the Internet: whether a blog to share your passions or a professional website, here’s how to create a website for free. Nowadays, using a website is necessary to gain online visibility for every company, freelancer, and business. The increasingly widespread access to the Internet has revolutionized the market concept, almost canceling the very idea of local commerce. Creating a professional website means being able to sell your product or service without any physical and geographical limits.
Therefore, it is not surprising that so many users are looking for information on how to create a website every day, finding themselves faced with a natural sea of possibilities. Several platforms create your website, but they allow you to create a website for free. Among these is Wix, an Israeli platform that has cut costs and simplified the development of sites thanks to particular drag and drop tools. This is the case with WordPress, one of the most appreciated and used content management system (CMS) software ever.
Then there is Blogger.com, the solution devised by Google to solve the problem of the cost of a website. Last but not least, About. Me and Tumblr: the first is a personal hosting service in some ways more classic, while the second is a platform perfectly positioned halfway between microblogging and social networking. It is clear that there are many ways to create a professional website at no cost: it all lies in understanding which one is best suited to your very personal needs.
What Are Websites And Free And Paid Solutions?
Before going into the merits of how to create a professional website, it will undoubtedly be helpful to take a small step back. This means, first of all, giving a clear and exhaustive definition of what a website is. A website, professional or not, is a communication tool with multiple possibilities: a space that individuals or companies can use almost as they wish, telling, describing, and explaining what interests them most. Based on the subject matter, the organization of the material, and the actual operational possibilities of the individual site, it is then possible to make different classifications.
For example, it is possible to distinguish a showcase site from e-commerce when the first has the primary objective of telling a company’s values, products, and services (or a freelancer). In contrast, the second will be technically structured to sell online. In the same way, it is possible to distinguish an institutional website (sites of municipalities, areas of ministries, etc.) from a blog or forum: two types of sites dedicated to free expression, characterized, however, by very different rules and dynamics.
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WordPress
To give an idea of the importance of WordPress on the international scene, provide space for the numbers. To date, 43% of users worldwide who didn’t know how to create a website have ended up using WordPress. A truly impressive percentage makes this website builder the most used and famous in absolute terms. One of WordPress’s success secrets is its incredible versatility: thanks to this platform, it is possible to create a professional website with sophisticated integrations. Similarly, it is possible to develop a website for free, perhaps more linear from the point of view of performance, but equally performing and aesthetically flawless.
Versatility also means that WordPress allows you to create the most different types of sites: websites for selling products, blogs on which to publish more or less continuously, comparison/review sites, and much, much more. Another of the secrets of WordPress’s success is its ease of use. The platform offers a peculiar system of building websites through blocks. Blocks are sections that may contain text, photos, or perhaps buttons designed to provide a particular form of interaction: “go back to the previous page” rather than “see related items” or “check the shopping cart.”
The user can assemble the individual pages of his website simply by arranging the blocks, a bit as if they were the pieces of a puzzle. WordPress is therefore characterized by almost infinite customization possibilities, especially if this CMS platform (an acronym for a content management system, which can be translated as “content management system”) can integrate thousands of add-ons. The add-ons, also called plugins, deserve a separate discussion. This software is not limited to modifying the appearance of a page but allows for creating an immensely refined, complex, and complete website.
WordPress plugins will enable you to associate the site with a data collection system and automatically send personalized newsletters. Others allow you to independently manage entire product catalogs, providing timely information on availability, costs, shipping costs, etc. And again, there are plugins capable of giving all the appropriate suggestions for the SEO optimization of the website to improve its visibility on the leading search engines. One last thing to consider is that WordPress is free and that even the plugins above are often available at no cost in their most basic mode.
About Me
The review of the best platforms designed for those who do not know how to create a website continues with About Me, a hosting service that allows you to archive the different pages of a site, making them available on the Internet. Hosting offers the user the resources necessary to host and, in some cases, create a website. Hosting services should therefore be confused neither with domains nor with servers. Domains are simply the names attributed to individual websites: in the case of aboutme.com, “about me” is the actual domain, the site’s name, while “.com” is the type of extension chosen.
Servers, on the other hand, are computers that allow internet networks to function: they deal with the management of information on the web, “serving” them ( server means “servant”) to all those who request them (so-called clients or customers). Hosting platforms tend to do this with both domains and servers, considering that they put the user in the condition of having their website on the network, giving it the name and extension they prefer. Speaking of cost, it should be emphasized that most hosting companies sell their service, asking users in exchange for a kind of space rental fee, usually paid once a year.
But About Me also allows you to create free websites: an ideal solution for all those who need to make more specific pages and those who want to get an idea of the options available before committing to a purchase. The “Free ” option of About Me offers the possibility of creating your own about me page and obtaining an email linked to it. By switching to the ” Pro ” services, which are paid, it is instead possible to connect your pages to a domain with a personalized name (thus removing the wording about. me), add image and video galleries, create customized buttons, and much, much more.
Tumblr
Tumblr is a microblogging platform that takes full advantage of various characteristics typical of social networks. By subscribing to Tumblr, the user has the possibility of creating a website but is immediately inside a real world of people and topics. In this sense, the platform’s mission is apparent: Tumblr allows both to create content and talk about it with other interested people. The platform offers both a space to publish what you love and a stage on which to share everything with a potentially boundless audience. Not surprisingly, over the years, Tumblr has undergone a profound transformation.
It was born as a space on which to publish simple personal blogs, characterized by a vital visual component. Today, however, about fifteen years after its birth, it has become a multipurpose platform, hosting both private individuals and freelancers and companies. Some use it to give free space to their thoughts, and those who exploit its social potential try to hook up with potential customers worldwide. However, the vast social possibilities of Tumblr also bring with them some minor limitations in terms of customization. Creating a website on the platform is very simple and does not require knowledge of markup languages, such as HTML or CSS.
Blogger.com Is A Free Solution From Google
Blogger.com is the solution designed by Google that allows everyone to create a website for free. In this case, however, it is a blogging platform and not a service designed specifically to create a professional website. From a purely technical point of view, the differences that exist between the site and the blog are not so clear-cut. A blog, for example, was born with the idea of publishing constantly updated content, while a place can also limit itself to offering static content over time. If you are interested to make any guest post contributions or write for us about technology please send them over.
And again, it almost always allows the reader to interact with the contents through comments or feedback. Unlike a blog, a site can limit itself to providing the desired information, eliminating any possible opportunity for contact with its users. A blog is a particular type of social website: the perfect solution for those who aim to specialize in a specific sector or market. Blogs are born to hook the public interested in a particular topic, and that is why they are often rewarded from the point of view of search engine optimization. As Google is the best-known and most used search engine globally, it is clear why so many users turn to Blogger.com to create a professional website in the form of a blog.
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